Tracking Marketing Channel

    Tracking Marketing Channel


    Article summary

    You can track the source of traffic by adding parameters to the URL, such as utm_source, utm_medium, utm_campaign, and utm_content and logged information can be viewed in the "Total Viewers" in Data Insights. You can define only the parameters you need.

    Owned URL


    shoplive.show URL


    UTM tag example

    • utm_source=instagram

    • utm_medium=banner

    • utm_campaign=spring_sale

    • utm_content=type2

    The shoplive.show URL can be used by clicking the View campaign button at the top of the campaign details page.