Tracking inflows in marketing channels

You can track the source of traffic by adding parameters to the URL, such as utm_source, utm_medium, utm_campaign, and utm_content and logged information can be viewed in the "Total Viewers" in Data Insights. You can define only the parameters you need.

Owned URL

• Basic format

  • https://shoplivedemo.com/live/live.html?utm_source={SOURCE}&utm_medium={MEDIUM}&utm_campaign={CAMPAIGN}&utm_content={CONTENT}

shoplive.show URL

• Basic format

  • https://www.shoplive.show/v1/player.html?ak=IKoeA4fcJc9bnKbehNdb&ck=c257534d101b&replay=true?utm_source={SOURCE}&utm_medium={MEDIUM}&utm_campaign={CAMPAIGN}&utm_content={CONTENT}

UTM tag example

• utm_source=instagram

• utm_medium=banner

• utm_campaign=spring_sale

• utm_content=type2

The shoplive.show URL can be used by clicking the View campaign button at the top of the campaign details page.